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Pop-up Happiness by Howey

maxciti is always happy to have the chance to take part in anything in terms of creative designs. This time, teaming up with the town's coolest event organizer- I do/ Ms. Lilysan , we came up with an ingenious design and set up for "Howey"pâtisserie pop-up stall in the opening of Podomoro City, Medan.

"Howey" has always been known for its sleek and refined designs when it comes to all his creations. Without forgoing the main idea which is " pop up happiness", we incorporated just enough of fun and imagination that still oozed charm and elegance. As a touch of originality, we also included Howey signature "the yellow box lid" to top it off as the stall's roof.

Overall, it's a fun project with many chances of creative explorations. It was a good challenge to be able to put catchy messages on available space without overcrowding it and to put lasting impression on clients. At the end of the day, we can proudly say that "yes, you can have the cake and eat it too".

Enjoy the pics.

























WORKS
2016

Award winning & one of the best selling Pie in Victoria, Australia – Pie in the sky-  has gained acclaim and coverage from a lot of press and media. To do this pie justice, we start off by placing a rolling banner displaying their products along with all the praises & awards.

2013

Working with an existing logo from Stareast, we focus on creating a consistent stationery to its cooperate identity.

2012

A close up look at Apique's style guide. At maxciti, we talk about branding consistency restlessly and for good reasons too.

2012

As a manufacturer of concrete products, Dexton is a brand that speaks of strength, stability and power. 

2010